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Archive of July 2012


July 31
from Thinkers

Energy Efficient Homes are Worth More. Do Your Prospective Customers Know This? Professional content

energy efficient home value study

A new study concludes that homes with green building and energy efficient building certifications sell for a premium of 9% compared to standard homes. Read the full story

July 30
from News & Trends

How Much Food Would it Take to Power Your Life? This article contains a video.

Energy Diet shows you how much food you would need to consume in order to supply all the energy that you use in a day. Read the full story

July 27
from Thinkers

Five Shocking Things I've Learned

Henry Loughlin's odyssey into the home performance world has yielded plenty of interesting discoveries. Read about five of them here. Read the full story

July 25
from Technology Watch

Every Door Direct Mail - A Useful Marketing Tool for Home Performance Contractors? Professional content

every door direct mail from usps

Every Door Direct Mail is an inexpensive way for Home Performance businesses to market their business with a targeted direct mail campaign. Read the full story

July 25
from News & Trends

What Can We Do About This Drought?

U.S. drought monitor

We're facing one of the worst droughts in our nation's history; here are a few things you can do to help out. Read the full story

July 20
from Thinkers

Starting an Energy Efficiency Program in Your Town Professional content

CHERP 4th of July Parade

Tips and guidance for starting an energy efficiency initiative in your community, plus lessons learned from the Claremont Home Energy Retrofit Project. Read the full story

July 19
from News & Trends

Infographic: How Big is Your Pile of Coal?

how big is your pile of coal

This infographic from EnergySavvy shows how much coal is required to cool a home in the Southeastern US, compared to the same home with energy upgrades. Read the full story

July 18
from Technology Watch

Another Reason to Invest in Some PPC Advertising for Your Home Performance Biz. Professional content

A new study shows that PPC ads get more clicks than organic search results for keywords with "high commercial intent." How does this affect your business? Read the full story

July 13
from Thinkers

There's Always Something to be Learned

Though many people believe they are in the loop when it comes to energy efficiency, there's always something to be learned. The first of weekly blog posts from Henry Loughlin, Energy Circle's summer intern. Read the full story

July 9
from Pro Blog Content

6 Simple Weekly Ideas for Improving Your Web Performance Professional content

Running and keeping your website up to date may seem to be a completely different task than running your business, but it doesn't have to be. Here are six easy things you can do… Read the full story