October 10

Your Email List: Two Huge Reasons to Have One Beyond Email Professional content

target marketing, marketing segmentation

Your email list is one of your company's most valuable assets. Although the overall field of digital marketing is constantly innovating we’ve compiled online marketing strategies that are sure to inspire you to continue… Read the full story

October 2

Top Adwords (PPC) Mistakes for the Home Performance Industry Professional content

Pay per click advertising is a practical way of enhancing your marketing efforts to drive traffic to your website. But, it's easy to make mistakes when running your own PPC campaign. Here are the… Read the full story

BUZZ

"Powerhouse Dynamics expects its first customers this week to receive its eMonitor home energy manager, a product that enters a crowded market for tracking where energy goes in the home. " -eMonitor home energy tracker drills deep

Most of the energy monitoring tools on the market right now gather aggregate information about the overall electricity use of a home. But the new eMonitor from PowerHouse Dynamics could change all this with circuit level monitoring. -Jetson Green Next Gen Whole House Energy Monitor

"With two laptop-loving children and a Jack Russell terrier hemmed in by an electric fence, Peter Troast figured his household used a lot of power. Just how much did not really hit him until the night the family turned off the overhead lights at their home in Maine and began hunting gadgets that glowed in the dark." -The New York Times

"Energy Circle... a sort-of Consumer Reports for cost-effective energy efficient gadgetry." -BoingBoing

"A wealth of money-saving products..." -Backpacker

"Just might inspire you to tune into your energy use and turn off a switch or two." -Treehugger

"Energy Circle is one of my newfound favorite how-to websites for the green homeowner, offering instructional videos on everything from installing low-flow water fixtures to installing recessed LED ceiling lights." -Mother Nature Network

"A terrifically useful source of information about home energy improvements... [a] petri dish of empirical and very real-world vetting of building products and methodologies." -Remodeling Magazine

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