![](/sites/default/files/styles/square/public/pictures/2021-12/emily_silverman_-_web.jpg?itok=lusthu_R)



By Emily Silverman | October 4, 2022 



 

 

 



 

 

 

 

A long-form landing page is integral to marketing [Inflation Reduction Act](/inflation-reduction-act-and-our-industrys-future) incentives and other local rebates. When structured and implemented correctly, your incentives landing page will attract organic traffic, create a destination for paid traffic, and capture leads. Use the [infographic linked here](https://www.energycircle.com/optimizing-webpages-inflation-reduction-act-era) to inform your incentives landing page, and make sure you include all key sections.

[![Optimizing Webpages for the Inflation Reduction Act Era infographic](https://www.energycircle.com/sites/default/files/styles/panopoly_image_original/public/ec_incentivespage_infographic-final_jpg.jpg?itok=Avf4kITQ)](https://www.energycircle.com/optimizing-webpages-inflation-reduction-act-era)