Digital Marketing Services

Our team of strategists and account managers provide monthly lead generation services exclusively for contractors and companies interested in measurable results. We will implement the right strategy that aligns with your real business objectives and drives ROI. Our goal is to establish a healthy, long-term relationship based on trust, transparency, responsiveness and performance to effectively reduce your cost-per-lead (CPL) while improving organic search rankings and overall lead quality.

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Digital Strategy

Are you trying to execute digital marketing without a plan?  Yikes! Our team of strategists will work closely with you to align your evolving business objectives with our active channel digital marketing strategy. The more we learn, the more refined your plan will become. If you don’t have a plan of attack, how do you know where your money is going? Working with Energy Circle you'll understand your ROI. 

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SEO

The internet is littered with this term, but what will it really do to help you garner more leads and close more business? In the better building industry, first impressions are everything. If you don’t come off as professional, all those potential customers will just find someone else to do business with. We’ll help you get found when customers are searching, so they choose you.

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Local SEO

Accuracy is key. Getting found on search engines in your service area requires delicate management of your website, links, your Google My Business page, citations, reviews and more. Our team will manage all these factors to help you get found more often — all you have to worry about is picking up the phone when it rings.

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Content Marketing

Content infused with SEO and UX best practices helps customers find you and converts them into leads. Ongoing content marketing efforts will help to maximize your site’s traffic, increase conversion rate and domain authority. Our experts will make sure all new blogs, promotional or service pages, videos, case studies and infographics are optimized to get you the engagement and conversions you need to increase your ROI. 

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Social Media Marketing

Increase brand awareness and boost paid traffic by strategically promoting your company on social media. We’ll create customized campaigns and unique targeting for your business to get you the highest-quality visibility. Once your campaigns are running, we’ll make routine optimizations and track their performance. 

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Email Marketing

Keep your customers informed and engaged while moving them further through the sales funnel. From creation to measurement, including template design, content development, list implementation and campaign metrics, we’ll handle it all. Market research continually shows...email still works, especially when done right!

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Search Engine Marketing (SEM)

Want higher-quality leads? Our team of SEM experts specializes in building successful campaigns for contractors and companies specifically in the better building sector. We work to continuously optimize your strategy and campaigns, so that you’re getting the leads you need during every season to continue growing your business.

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Web Enhancements

Your website needs to be as well prepared to quickly adapt as your business already is. Based on your monthy digital marketing package, your account manager will devote a specific number of hours to our in-house development and design teams so they can spec fast and build even faster. Enhancing the UX/UI with your users in mind is essential. 

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Review Generation

Customers want to know who they can trust and at the end of the day potential customers trust existing customers. Online reviews have never been as important as they are today! We will actively listen to what your customers are saying and work to increase positive reviews with our advanced software and proactive support. Your reputation in the digital space is crucial and our team will cultivate your customer list, focus on outreach, manage negative reviews and publish on-site reviews, so everyone can see just how great your company really is.

1-ON-1 MARKETING BENCHMARK ANALYSIS

Find out what's working, what's not, and what to do about it. It's free.

1-on-1 Marketing Benchmark Analysis

Admit it...keeping up with digital marketing can be challenging. Let us help.

Having worked with over 400 companies across the US in the better building industry, Energy Circle has developed key benchmarks that every company should be meeting. Gain from our perspective with a 1-on-1 marketing benchmark analysis to see how your digital presence compares and learn about solutions to take your digital marketing to the next level. Your evaluation will include key areas such as website health/performance, SEO, reviews, content, conversion optimization and paid search engine marketing.

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Proven Results