Blog | Performance-Driven Digital Marketing | Energy Circle

Energy Circle Insights Blog

April 5, 2018

You may often hear about quality score and how it plays into a well-managed Google AdWords account. It's important to understand what it is, and how it relates to your search engine marketing campaigns.

Website Diagram on Tablet
March 1, 2018

There is no magic 8-ball for what you should have on your website that is going to bring in leads and change your business overnight.

Small conference shot
August 29, 2017

At Energy Circle, we’re major fans of the better buildings conference circuit, where an amazing group of people connect as a community for mind bending learning opportunities and also enriching personal experiences (aka dr

Healthy home filtration
September 15, 2016

The nexus of healthy homes and home performance continues to be at the forefront of our industry’s hope for the future.

A view overlooking the mill by Energy Circle's old Yarmouth location
April 11, 2016

Saying that we’re selective in our hiring process is perhaps an overused statement, we realize. Who isn’t selective when building their team?

A filter but not the Google filter
September 25, 2013

Google's review filter is notorious for "flagging" reviews that it believes may be fake or spam. This often happens with legitimate reviews, frustrating business owners and customers alike. 

With the issue of fake reviews getting some more...

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April 10, 2013

We're often asked by home energy professionals across the country whether it's worth investing in Better Business Bureau accreditation.

August 17, 2011

Or: We got this one wrong.

May 17, 2011

We all know that LED lights save energy, help the planet, reduce electrical costs, and last a whole lot longer than incandescent bulbs (the ...

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January 21, 2011

Today’s CFL light bulbs are a real improvement over early manifestations.