Use this easy-to-follow decision tree to find out whether your solar, home performance, or HVAC business should be running PPC ads. Energy Circle explains when it makes sense to start a PPC campaign, and when your marketing dollars would go...Read more
Hear what Healthy Building Scientist Joe Medosh has to say about the upcoming roster of IAQ monitoring devices, and why your HVAC or home performance business should be paying attention. Energy Circle provides digital marketing services for the...Read more
Check out these six better building experts that are using unconventional methods to build their brands with social media channels like TikTok, Instagram, and YouTube. Energy Circle explains what these brands are doing and whether your business...Read more
Download our Complete Guide to Digital Marketing Fundamentals for Home Performance to learn everything you need to know about digital marketing for your home performance business.
In celebration of Energy Efficiency Day (as well as Halloween), learn how smart power strips can help you avoid paying for phantom or vampire power loads with this spooky season throwback video from the Energy Circle archives!
Interest in the passive house movement is sweeping the nation, potentially bringing ample business for efficiency contractors. The experts at Energy Circle break down the significance of this movement and what it means for retrofit contractors....Read more
Does your sales team know how to respond when a customer brings up common objections to heat pump upgrades?
Learn the latest updates on the HOPE for HOMES legislation from Building Performance Association (BPA) VP of Government Affairs Kara Saul Rinaldi and Peter Troast as part of Energy Circle's weekly webinar series. Ready for better marketing for...Read more
Heat pump popularity is growing fast! Is your website ready to capitalize on the demand? Set yourself up for success by following Energy Circle's step-by-step guide to creating a long-form heat pump landing page that captures leads.