Blog | Performance-Driven Digital Marketing | Energy Circle

Energy Circle Insights Blog

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June 1, 2022

Learn more about how to generate quality leads using Google's Local Services Ads, and the most current best practices for how to optimize your LSA account. Energy Circle offers digital marketing services to HVAC, home performance, and solar...

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May 25, 2022

Looking to capture more higher-quality electrification leads? Learn about 5 different types of homeowners interested in electrifying their homes and how you can best target them with your marketing efforts.

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May 13, 2022

Exhausted by the recruiting rigamarole? Find out where to begin in your hiring endeavors for your HVAC, home performance, or solar business from the digital marketing experts at Energy Circle.

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April 27, 2022
Many successful HVAC, home performance, and solar contractors have learned they can separate themselves from the competition by emphasizing particular aspects of their services on their websites and in their marketing efforts. Watch this video and... Read more
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April 22, 2022
For this year’s Earth Day, we’d like to talk about our greater mission, and why the digital marketing work we help HVAC, solar, home performance, and better building companies around the country do every day matters.
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April 6, 2022

What's the secret to writing a home-run blog post for your home services contractor website? In this in-depth case study, we offer insights and takeaways after examining 8 real-world examples of killer content written for home performance, HVAC,...

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Someone holding a small house cutout with the setting sign shining through it
March 23, 2022

Catch up on the latest updates about the HOPE for HOMES legislation from Building Performance Association (BPA) VP of Government Affairs Kara Saul Rinaldi and HVAC, solar, and home performance marketing expert Peter Troast of Energy Circle.

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March 9, 2022

Catch up on best practices in content marketing strategy for home contractors working in the solar, home performance, and HVAC industries. Learn more about using a variety of content types to reach more customers, grow your online presence, and...

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February 23, 2022

Learn how to manage lead overflow with smart marketing tactics that shift the focus from quantity to quality. Need help generating the right kind of leads for your HVAC, solar, or home performance contracting business? Talk to the digital...

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February 11, 2022
Learn about one of Google’s latest innovations, Google Vision AI, and how it will impact your business in the solar, HVAC, or home performance industry. No matter what changes are coming, Energy Circle’s team of experts is here to support your... Read more