Energy Circle Insights Blog

GDPR Concept Graphic
August 10, 2018

GDPR is designed to afford individuals greater control over who has access to their data — and how and where that data is stored and used. GDPR applies to any organization operating within the EU, as well as any organization or business that...

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July 20, 2018

This week in the Energy Circle office, we received a small box in the mail from Mountain View, CA.

July 12, 2018

Why did the HVAC contractor cross the road?

He was running insu-late.

July 5, 2018

A few weeks back, we talked about the importance of responding to bad online reviews — and how to do so

June 26, 2018

At Energy Circle, we look at a lot of data and try to break it down so it's digestible for our clients.

June 22, 2018

Web Accessibility is the idea that all people should have equitable access to online information, tools, and technologies. Anyone can begin making their website more inclusive and accessible.

June 1, 2018

There may be one valuable feature of your GMB listing that you haven't yet tapped into — Google Questions and Answers. By getting ahead of the game with this newer GMB feature, you can set your yourself apart from the competition right on the...

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May 25, 2018

Having a complete GMB profile is not only important for your "online storefront" but also helps tell Google which services you offer to show when people search. The key part of your GMB profile which tells Google which services you offer is GMB...

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May 18, 2018

While a bad review may seem like the end of the world, it actually gives you an excellent opportunity to strengthen your brand image and build rapport with your customers — not to mention improve the service you offer.

May 11, 2018

Temperature isn't the whole story of the seasonality challenge, but it's a big part of it. Even if you have a solid marketing strategy and mix, you are likely to still see fluctuations from day-to-day, week-to-week or month-to-month, and very...

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