A few weeks back, we talked about the importance of responding to bad online reviews — and how to do so
At Energy Circle, we look at a lot of data and try to break it down so it's digestible for our clients.
Web Accessibility is the idea that all people should have equitable access to online information, tools, and technologies. Anyone can begin making their website more inclusive and accessible.
There may be one valuable feature of your GMB listing that you haven't yet tapped into — Google Questions and Answers. By getting ahead of the game with this newer GMB feature, you can set your yourself apart from the competition right on the...Read more
Having a complete GMB profile is not only important for your "online storefront" but also helps tell Google which services you offer to show when people search. The key part of your GMB profile which tells Google which services you offer is GMB...Read more
While a bad review may seem like the end of the world, it actually gives you an excellent opportunity to strengthen your brand image and build rapport with your customers — not to mention improve the service you offer.
Temperature isn't the whole story of the seasonality challenge, but it's a big part of it. Even if you have a solid marketing strategy and mix, you are likely to still see fluctuations from day-to-day, week-to-week or month-to-month, and very...Read more
This empty space may seem useless, but it does much more for your website than you may think. White space gives your website “breathing room,” making it easily digestible and simple to navigate.
Google has claimed that they are working on eliminating spam and that keyword stuffing your name does not affect the results; but with so much online content, Google cannot be blamed for not catching every single instance of spam.
It's finally time we introduce our four-legged team members here at Energy Circle. Although they're not pawing away at digital marketing like the rest of us, they definitely serve as great companions in the office!