As 2024 winds down, the Energy Circle team gathered for a memorable retreat at The Ecology School in Saco, Maine. Known for its mission-driven commitment to sustainability, The Ecology School provided the perfect setting for our team to reflect on the wins and challenges of the past year and plan…
A brand is much more than just a logo or a truck wrap. In today's blog, we'll explain how your brand can affect everything from lead generation to organic search rankings, and how effective high performance branding can differentiate your business in a crowded market.
As homeowners continue to be cautious with their spending, demand for home services remains low. To keep schedules full in 2024 and beyond, contractors must shift their focus from merely capturing demand to actively creating it through awareness marketing.
We've got surprising data from last year's taxes on how households are using home energy tax credits. Find out what high performance home contractors should be doing to take advantage.
The competitive landscape for HVAC and home performance contractors is changing. Get up to speed on the new types of competitors entering the market and vying for leads.