Google’s rollout of its new AI Mode marks a dramatic shift in strategy for the company. Unlike standalone tools like ChatGPT, AI Mode is built directly into the Google search experience. While AI Mode is currently an alternative and not a 1:1 replacement for traditional Google searches, the implications are significant: this could become the most fundamental change to how users find information—and contractors—since Google’s launch.
On Wednesday, June 25 at 5 pm ET, join Energy Circle CEO Peter Troast for an exclusive look at what our team has uncovered during the first weeks of the rollout. Through hours of testing and experimenting, we’ve found that AI Mode results often differ from traditional search results for the type of queries relevant to high performance contractors.
If your business depends on Google to generate leads, this is the moment to understand how AI Mode works and what effect widespread adoption might have on your company.